Key Takeaways
- Contact Loteraise to set up your account, then access your dashboard to start managing ticket sales.
- Create a new raffle event by adding the essentials: name, dates, location, ticket price, and prize details.
- Design an engaging raffle page with strong visuals, clear descriptions, and a mobile-friendly layout.
- Set ticket prices strategically with tiered options and convenient payment methods to reduce friction.
- Promote your raffle through social media, email campaigns, and partners, then track sales and refine your approach as you go.
Sign Up and Set Up Your Loteraise Account
To sell raffle tickets online loteraise, you’ll typically start by contacting the Loteraise team to get your organisation set up properly. Once you’re onboarded, you’ll receive access to your account area where you can manage everything from one place.
After your account is activated, take a few minutes to confirm the key settings for your campaign such as your organisation details, fundraiser timeline, and the type of campaign you’re running. With your dashboard ready, you can begin building your raffle with confidence, knowing you’ve got the tools to manage ticket sales and monitor progress smoothly.
Create Your Raffle Event: Step-by-Step Instructions
Creating your raffle event is the moment your fundraiser starts to take shape.
Log into your Loteraise dashboard and choose the option to create a new event. Add the essential details such as the event name, key dates, and location (if relevant). Next, set your ticket price and decide whether you want a fixed number of tickets or a structure that suits your fundraising goal.
Then, add a clear description of your prizes and what supporters are helping to fund. Before publishing, review everything carefully to ensure the details are accurate and easy to understand. A clean, confident set-up builds trust and helps buyers feel comfortable purchasing.
Designing Your Raffle Page for Maximum Engagement
Once your raffle event is set up, your raffle page becomes your main sales tool—so it needs to be both attractive and easy to scan.
Use bright, high-quality images that showcase the prizes clearly. Keep your copy simple and benefit-led: explain what the raffle supports, why it matters, and what participants can win. Make key information obvious, including ticket price, draw date, and how winners will be contacted.
Add social sharing options so supporters can spread the word quickly, and make sure the page works brilliantly on mobile. A smooth mobile experience is essential, as many people will browse and buy tickets from their phone.
Setting Ticket Prices and Payment Options
Ticket pricing can make or break your raffle’s performance.
Start by matching price to your audience and prize value. If the price feels too high, casual supporters may hesitate; if it’s too low, you may need far more sales to hit your goal. A practical approach is to offer tiered options that suit different budgets—so everyone can join in, while keen supporters can contribute more.
Payment convenience matters just as much. Offer familiar, low-friction payment methods so buyers can complete their purchase quickly. The easier it is to pay, the more likely people are to follow through.
Promoting Your Raffle: Strategies for Success
Promotion is where momentum is built—especially in the first few days.
Use social media to share prize highlights, short videos, and progress updates. Pair that with an email launch message to your existing supporters, followed by reminders and a final “last chance” message close to the draw date.
Local partnerships can also boost credibility and reach. Ask businesses, clubs, or community pages to share your raffle, display a poster, or mention it in their newsletters. To encourage quick action, create gentle urgency with countdown reminders, limited-time bundle deals, or milestone celebrations as you move closer to your target.
Tracking Sales and Managing Your Raffle Event
Tracking sales and managing the experience well is how you maximise results without stress.
Use your dashboard to monitor ticket sales and spot trends—such as which days and times perform best. If you notice a slow patch, respond quickly with a prize spotlight, a progress update, or a fresh message that explains the impact of donations.
Keep communication clear and consistent. Update supporters on progress, confirm key dates, and make sure participants understand what happens next after they purchase. Strong management builds trust, keeps excitement high, and helps your raffle finish strong.
Frequently Asked Questions
Can I Sell Tickets Internationally Using Loteraise?
In some cases, yes—but rules vary by country. If you plan to sell tickets internationally, make sure your campaign remains compliant in the locations you’re targeting.
What Types of Prizes Work Best for Raffles?
Prizes that are easy to understand and widely appealing often perform best—such as vouchers, experiences, and popular items. Unique local prizes can also work well, especially for community fundraisers.
How Do I Handle Ticket Refunds?
Set a clear refund policy before you launch and share it where buyers can easily find it. If a refund is needed, respond promptly and communicate clearly to maintain trust.
Are There Any Legal Restrictions on Raffles?
Yes. Legal requirements vary by region and may include permits or specific rules about how proceeds are used and how draws are run. Always check local regulations before launching.
Can I Customize the Raffle Ticket Design?
Yes, many organisers customise visuals to match their brand or theme. Keeping the design consistent with your campaign page and promotional assets can improve recognition and conversions.
